A U D I O S E S S I O N
Products in Asia
Live Audio-Session with
Founder and President
Over the past decade,
product development outsourcing and customer-driven co-development
have become effective ways to build competitive advantages.
Many companies are targeting Asia, not only because of cost
advantages but also to gain access to emerging markets and to the
rich talent pool in countries like India, China, Japan, and Korea.
discusses how to maximize the effectiveness of co-development
projects in Asia. You will gain a profound understanding of
how traditional Asian values such as a strong group orientation, a
long-term perspective, and low tolerance for ambiguity can be
leveraged to maximize a project’s success. Ways to handle
risks and to protect intellectual property will also be discussed.
By participating in
this session, you will learn techniques and strategies to help you
achieve effective collaboration with suppliers, partners, customers
or your own workgroups. Learn how to:
Build trust and achieve strong team motivation
caused by cultural differences and misunderstandings
management and IP protection
strengths of people in China, India, Japan, or Korea to optimize
your product development efficiency
Invite your whole
team to join you - the fee is the same as long as you are on one
line, just put it on speakerphone!
About the Session
is a former Vice President and General Manager with Texas
Instruments, a Fortune 500 high-technology company. During his
18-year corporate career he has been managing large distributed
product development organizations across the U.S., Germany, India,
China, Japan, and Australia. He has a wealth of experience in
achieving productive cooperation across cultures and driving
business success on a global scale.