The Management Roundtable

April 7-9, 2008 / Scottsdale, AZ

Day One | Day Two | Day Three

Day One: Monday, April 7
Product & Technology Roadmapping:
Setting the Strategy for Long-Term IMPACT

Day One Chairs: Irene J. Petrick & Bruce Kirk

7:00a-8:00a Continental Breakfast & Registration
8:00a-8:15a MRT Welcome
Integrating People, Processes and Technologies to Create A High Impact Innovation Architecture, Irene J. Petrick, Ph.D., Professor of Practice and Director, Enterprise Informatics & Integration Center (EI2), Penn State University
9:15a-10:00p CASE STUDY
Creating a Sustainable Environment for Roadmapping
Randall Satchell, Texas Instruments
10:00a-10:15a Refreshment Break
10:15a-11:00a CASE STUDY
Growing Brands through Roadmapping Connections
Dale Hershfield, Kimberly Clark Corporation
11:00a-11:45a CASE STUDY
Roadmapping Effectiveness: Gaining Alignment Across and Within Functions, Robert Rasmussen, Honeywell
11:45a-12:45p Lunch
12:45p-1:30p CASE STUDY
The Role of Roadmapping in Platform Technology Development, Donald M. DeLauder, MEDRAD, Inc.
1:30p-2:30p Expert Panel Session:
Overcoming Roadmapping Adoption Challenges
  • Sarah Audet, Director, Technology Planning, Medtronic
  • Ben Almojuela, Associate Technical Fellow, Boeing Commercial Airplanes
  • Richard Traxler, Manager, Technology Planning, Boston Scientific
2:30p-2:45p Refreshment Break
Increasing Business Value with Product & Technology Roadmapping, Bruce Kirk, Director, Innovation Effectiveness, Corning
3:45p-4:00p Key Learnings / Day One Wrap-Up
4:15p-5:30p Optional Activities

Special Clinics:

Extracurricular Options:

  • Free Time to Explore Scottsdale's Galleries, Museums and Shops
6:00p-7:30p Networking Reception

Day Two: Tuesday, April 8
Proven Practices & Processes to Maximize R&D Performance

Day Two Chairs: Dr. Scott J. Edgett & Bernard North

7:00a-8:00a Continental Breakfast
Linking Portfolio Management to Innovation Strategy
Dr. Scott J. Edgett
, CEO and Co-Founder, Product Development Institute and Stage-Gate, Inc
9:30a-10:15a CASE STUDY
Project Portfolio Management Linkages to Stage-Gate and Other Project Disciplines
Bernard North, Kennametal, Inc.
10:15a-10:45a Refreshment Break
10:45a-11:30a CASE STUDY
Linking Customer Needs to Strategic Portfolio Planning
E. Jefferson Hynds, Ingersoll-Rand
11:30a-12:30p Lunch
12:30p-1:15p CASE STUDY
Managing Early Product Development in a Franchise-Functional Matrix, Christine Cioffe, Merck
1:15p-2:30p Process Improvement Roundtables
Practitioner-led, candid dialogues on key practices, tools and processes for long-term impact:
  1. Key Steps to Ensure Effective Process Implementation

  2. How to Manage a Diverse Portfolio of Projects

  3. Bridging the Strategy/Planning Gaps between "Customer Needs”, “Competitive Threats” and "Technology Solutions” with Product and Technology Roadmaps

  4. The Status of Gated Development Processes

  5. Aligning Business Goals and Technical Strategy

  6. Key Strategies for Implementing Lean Product Development

  7. Aligning Metrics For Innovation And Product Development

2:30p-2:45p Refreshment Break
Integrating Product Development Operations with Value Network Analysis and Systems Dynamic Modelling
Dennis O’Donoghue, Vice President, Flight Operations, Test & Validation, Boeing Commercial Airplanes
3:45p-4:00p Key Learnings / Day Two Wrap-Up
Bernard North, Kennametal, Inc.
4:15p-5:30p Optional Activities

Special Clinics:

Extracurricular Options:

  • Free Time to Explore Scottsdale's Galleries, Museums and Shops
6:30p-8:30p Dinner Sessions – Emerging NPD Innovation Trends
  1. Instituting an Effective Knowledge Management Practice to Support Your Innovation Process, Veena Mahesh, Knowledge Strategist, INTEL Corporation

  2. Using Predictive Analytics in your Innovation Process, Anthony Lemus, Senior Partner of Value Creation Institute, and former Senior Vice President of Six Sigma Business Development at Citigroup

When registering, please indicate which session you are most likely to attend for planning purposes.

Day Three: Wednesday, April 9
Developing External Resources –
A Framework for Co-Development/Open Innovation

Day Three Chair: Gene Slowinski

Portfolio Decisions with External Assets: A Case Study
Jay Anderson, Eli Lilly and Company
Accelerating Product Development Through Co-Development: Lessons from the Leaders
, Gene Slowinski, Director of Strategic Alliance Research, Rutgers University and Managing Director, Alliance Management Group
8:45a-9:30a Cross Talk—Applying the Co-Development Framework Principles
9:30a-10:15a CASE STUDY
Delivering a Pipeline of Continuous Innovation Through Open Innovation, Tim Cusack, Reckitt Benckiser
10:15a-10:30a Refreshment Break
10:30a-11:15a CASE STUDY
Becoming the OEM Partner of Choice – A Perspective from Hawker Beechcraft , Ed Petkus, Hawker Beechcraft
11:15a-12:00p CASE STUDY
Open For Business: Air Products & Chemicals Technology, Vincent Magnotta, Air Products & Chemicals
12:00p-1:00p Lunch
Explore and Exploit – The Twin Challenge of Business Leadership
Michael L.Tushman,
Professor of Business Administration, Harvard Business School and author of best-seller, Winning Through Innovation: A Practical Guide to Leading Organizational Renewal and Change
2:15p-3:15p Integration Jam Session
A Call to Action…Successful Integration of Roadmapping, Portfolio Management and Co-Development Practices – Challenges and Solutions

Facilitator: Irene J. Petrick, Ph.D., Professor of Practice and Director, Enterprise Informatics & Integration Center (EI2), Penn State University

3:15p-3:30p Conference Wrap-Up
Irene J. Petrick
, Ph.D., Professor of Practice and Director, Enterprise Informatics & Integration Center (EI2), Penn State University
3:30p Main Conference Concludes
3:30p-6:30p A. Special Executive Session with Michael Tushman and Andy Binns
Aligning Strategy with Execution—Leadership, Execution and Change Management
6:30p-8:30p Networking Dinner for all post-conference workshop participants

Online Registration Form

Conference Information

PD Impact Home

Agenda and Curriculum:

>> Agenda >> Case Studies
>> Keynote Presentations    

Special Post-Conference Workshops:

>> Tushman Executive Session >> Slowinski Open Innovation Session

Special Interactive Features:

>> Dinner Sessions >> Process Improvement Roundtables
>> In-depth How-to Clinics >> Expert Panel Sessions

Background and General Info:

>> Faculty >> Advisory Council
>> 26 Key Benefits >> Who Should Attend
>> Special Features >> Hotel Accommodations
>> Fees & Logistics >> How to Register


Strategic Roadmapping

Streamlining Processes

Open Innovation

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