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2 - D A Y  W O R K S H O P
Product & Technology Roadmapping for
Competitive Advantage

 Implementation, Strategies & Techniques

 Dates & Location:
 August 20-21, 2007 / Cambridge, MA WAIT LIST

A two-day workshop on how to advance your implementation across the extended enterprise for accelerated innovation and future market leadership

Course Instructor

Internationally recognized roadmapping expert :

Irene Petrick
Professor of Practice and Director Enterprise Informatics
and Integration (EII) Center
Penn State University

By attending this session, you will learn:

  • Develop an effective roadmapping plan for your company – find out where your company is on the roadmapping maturity model and learn to move forward

  • Expand your application of roadmapping throughout the organization and to partners and suppliers

  • Identify and mitigate common organizational barriers to roadmap adoption

  • Link roadmapping to strategy development, R&D project planning and portfolio management

  • Identify key metrics to gauge roadmapping progress and performance

Who Should Attend

This seminar is designed for managers and technical leaders that are actively engaged in roadmapping activities within their organizations; specifically:

Vice Presidents, Directors and Managers of:

  • Technology Planning & Strategy
  • Engineering
  • R&D
  • Product Development
  • Product Innovation
  • Portfolio Management
  • Marketing and
  • Advanced Development.

Download Brochure

pdficon.gif (912 bytes) Roadmapping.pdf

Course Info

There are no more seats available for this workshop. To be added to the waiting list, please call 1-800-338-2223 or 781-891-8080.