|
Links and Info
 CoDev
Sneak Preview AudioSession
Registration Info
Agenda
Pre-Conference
Workshops
Case Studies
Keynote
Presentations
Expert Panel
Session
2012 Speaker List
Conference Chair
Conference Venue
Participants
NEW!
Testimonials
Sponsorship
Opportunities
About MRT &
PDMA
Download Brochure:
|
This
year's program format will include inspiring keynote
presentations, how-to case studies, facilitated Q&A and
group learning sessions as well as multiple venues to
network and assemble your own open innovation network
for future learning and collaboration.
Attend
CoDev and You Will Learn:
-
How to adapt and
evolve open innovation business models to create win-win
propositions.
-
How to connect with
the right partners to help you build and strengthen your
organization's open innovation capabilities.
-
Avery Dennison's approach to expanding its open
innovation capabilities -- focusing on the right people,
partners and processes and key metrics to track the impact of
open innovation activities.
-
General Mills' X3 Process for guiding project teams to
select the right approach for engaging and vetting external
solution providers.
-
The tools and
processes Mars
Inc. uses to test whether potential partners can fulfill
the critical parameters (scope, resources, ROI structure,
relationship and boundaries) necessary to deliver a win-win
partnership.
-
Pepsico's approach to partner engagement - key
strategies to maximize the return of your investment, select the
right partners and avoid common mistakes.
-
The practical
challenges of building global open innovation networks and how
leading companies are addressing and overcoming these obstacles.
-
How
Clorox
increases the acceptance rate of external innovation
submissions; the critical role of internal cross-functional
innovation teams.
-
The competitive
advantage that companies like Apple and IBM have
achieved through "strategic openness"; the selective opening of
a firm's control of its technology, innovations and other
outputs to catapult innovation.
-
Cross-industry
strategies for managing IP in complex deal structures;
specifically, how to own and share IP in co-development
relationships in ways that incentivize the parties.
-
Hershey's approach to
structuring and negotiating complex deals - tools used
to evaluate deals and make quick go/no go decisions.
-
How to shift and
evolve your company culture to drive higher value deals
Siemens' use
of crowdsourcing methodology in both internal and
external innovation ecosystems to drive its open innovation
culture.
-
Identifying and
implementing
metrics for open innovation success.
-
AOL's
successful efforts at leveraging social media to create
value exchange with consumers - opening the channels for
co-development with consumers.
-
How
Kraft Foods
achieved a highly successful pipeline of consumer preferred
products by striking the right balance of internal innovation
efforts and open innovation partnerships.
Details will be posted here as they
develop.
Join our mailing list
to make sure you get timely updates
as soon as they happen.
Join the
CoDev Communities
of Open Innovation Champions!
While we assemble our next industry
leading conference, check out these social networking
resources and connect with other Open Innovation
champions:
|
|
 |
TESTIMONIALS
CoDev provides an unparalleled opportunity to
meet and learn from Open Innovation professionals and
establish relationships that could make your company
more successful in leveraging OI for business success.
Joan Isman, Kraft Foods
The information presented in this conference is
vital to fueling the continuing drive for open
innovation in our business. Knowing how this is
effectively carried out in each business is very helpful
to me.
Brett Sareyka, Wave
This is my third time attending. I am never
disappointed! There are always significant learnings that I an
apply to the ever evolving innovation system in Alberta. I
always learn so much at these events!
Connie Phillips,
Alberta Agriculture, Rural Development
READ MORE...
|
|
