The Management Roundtable | Product Development & Management Association

- Key Deliverables -

By participating in CoDev 2010, you will receive:
  • Candid advice, guidance and proven how-to’s from leaders in the field

  • Multiple networking and benchmarking opportunities throughout the program and beyond via the open innovation online discussion forum

  • Direct answers to your specific questions from advanced practitioners and leading open innovation thought leaders during the interactive panel sessions on IP and Open Innovation and Collaborating with Universities, National Labs and Research Centers

  • Key summary points on plenary presentations and interactive sessions provided on-site by the conference chairperson, Cheryl Perkins

  • Executive Summary of CoDev 2010 – available for download within three weeks of the conference

  • Recommended resources for follow-up and further exploration.

- 20 Key Benefits -

  • How to recognize and foster the types of skill sets required to make your open innovation initiatives successful

  • Steps you can take to strengthen your innovation capabilities and processes and make them enduring

  • How to cultivate and leverage current pockets of open innovation already operating within your company to drive business value

  • How to connect with the right partners to help you build and strengthen your organization’s open innovation capabilities

  • The steps taken at Whirlpool to transition from embedded innovation to open innovation

  • Key strategies for planning and executing a corporate global open innovation initiative

  • How to develop and implement a dynamic open innovation framework that crosses physical and cultural boundaries

  • How WD-40 is leveraging partnerships and core brand capabilities to drive new business strategy execution and fuel long-term growth

  • How to shift and evolve your company culture to drive higher value deals

  • About Alberto Culver’s unique engagement models for internal and external alliance partners

  • How to reinvent your open innovation business model when your business ecosystem is changing and development partners are difficult to identify and vet

  • Colgate-Palmolive’s approach to integrate open innovation across multiple functions (HR, Legal, Procurement, Finance and More) to help successfully execute open innovation processes

  • Georgia Institute of Technology’s plans to foster an open innovation environment that invites ideas and experimentation while also engendering trust, lasting relationships, and mutually rewarding results within its Future Media Initiative

  • Roche Diagnostics’ process for evaluating prospective partners and how they work with their partners to ensure that CoDev best practices are mutually followed by all parties

  • How to structure a win/win collaborative partnership with universities, federal labs and research centers

  • Where P&G’s Connect + Develop future C+D efforts will focus on including additional innovation nodes such as Small and Medium Enterprises, Government Funded Research Organizations, Academia, etc.

  • How to measure the success of your open innovation efforts

Conference Info:

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Agenda & Program

  Key Benefits
Special Features
Agenda
Who Should Attend
Pre-Con Workshops
Keynote Presentations
Case Studies
Faculty
Conference Chair
Customer Testimonials
Participating Companies

Social Networking

 
CoDev Community

Fees & Logistics

 
4 Easy Ways to Register
Registration Fees
Team Discounts
Hotel & Venue
No-Risk Guarantee
Cancellation Policy

General Information

  Sponsorship Opportunities
About MRT & PDMA

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CoDev Community

Check out the CoDev social networking site and connect with other Open Innovation champions.

© Copyright 2009 by Management Roundtable, Inc. and PDMA