Exclusive web conference led by VIJAY GOVINDARAJAN, acclaimed expert on innovation and growth in emerging markets.  Professor at Tuck School of Business at Dartmouth College, co-author with Chris Trimble of forthcoming book Reverse Innovation: Create Far From Home, Win Everywhere.

Limited to 20 companies with unlimited number of attendees per company.
Must reserve by March 5th.

Reverse Innovation is any innovation that is adopted first in the developing world and then globalized. In the past, reverse innovations have been the rare exception to the rule, but the phenomenon is becoming ever more common.

Companies such as GE, Deere & Company, P&G, and PepsiCo are among those leading the way. Govindarajan has worked closely with these leaders. In this exclusive session he will share exactly what works (and what does not), including insights from his powerful new book, Reverse Innovation: Create Far From Home, Win Everywhere, and how your organization can benefit.

He will specifically describe how to:

1. Capture growth in emerging markets by innovating, not exporting

2. Leverage opportunities to move emerging market innovations to other parts of the world

3. Keep “emerging giants” on your radar screen

4. Move people, power and money to where the growth is – the developing world

5. Create a Reverse Innovation mindset throughout the organization

6. Create separate business scorecards for developing nations

7. Set up Local Growth Teams (LGTs) with full business capabilities for each Reverse Innovation opportunity

8. Leverage and manage Reverse Innovation initiatives

The stakes in emerging economies are global not local. Passing up opportunities in the developing world today may invite formidable new competition in your home markets tomorrow.

If growth is a priority for your organization, this 90-minute session (including 30 minutes of Q&A) is a one-time, not-to-missed chance to learn what steps your organization must take to fully capture the enormous potential of the developing world.

You will receive:

1. Answers to your specific questions – live online (by phone or text).

2. Electronic set of slides and access to on-demand replay for others in your company.

3. Twenty-five (25) copies of the forthcoming book Reverse Innovation: Create Far From Home, Win Everywhere, shipped upon publication (April 10), to disseminate knowledge throughout your organization.

4. Reverse Innovation Tool Kit, a set of tools, techniques and methodologies to execute reverse innovation.

5. Opportunity for post-session follow-up discussion/emails with Professor Govindarajan

The number of participating companies is limited to enable deeper discussion and ample time for Q&A.

Limited to 20 companies with unlimited number of attendees per company.
Must reserve by March 5th.

BENEFITS:

Live Q&A, plus follow-up

25 copies of Reverse Innovation: Create Far from Home, Win Everywhere to share with your organization.

No travel, no hassle

Your entire team and others can join you - no additional cost

100% satisfaction guarantee

Register Now >>>
or call:
800-338-2223
or 781-891-8080